Tough times require creative new ways of thinking—“business as usual” is gone! What you need is a plan of attack to overcome and counteract the fear caused by the steady drumbeat of economic and printing industry problems reported during the past year by analysts and pundits. Here you will gain 6 solid ‘can-do' best practice strategies that top salespeople are engaging right now to sell their way out of a tough economy.
Sales professionals, sales managers, marketing managers and owners who want to finish strong and get off to fast start in 2011.
Joe Rickard, President
Intellective Solutions LLC
Joe Rickard is the founder and President of Intellective Solutions Inc. The company provides consulting services and training programs for graphic communication organizations. Joe is a frequent speaker at printing industry and corporate events and is a regular a columnist for Printing News magazine. In the past year, he wrote Value-Based Pricing for The New Business of Printing®, a Xerox Press Publication that was released in June, 2009.
Intellective Solutions' areas of expertise include consulting, Internet-based assessment instruments, instructor led classroom workshops, distance and web-based training. They integrate their instructional design, project management, graphic design and programming services, to provide mission-critical training and consulting programs for the graphic communications industry.
Prior to forming Intellective Solutions LLC, Joe managed significant business and marketing organizations as a senior executive at Xerox and Sharp Electronics.
During his 21 years at Xerox, Joe managed large marketing organizations focused on corporate and enterprise accounts. He has extensive experience working with both large in plants and commercial printers helping them to transition to digital technologies. Prior to leaving Xerox, he was a Vice President and was credited with launching significant sales and marketing initiatives, which resulted in substantial revenue and profit growth. At Sharp, Joe was the President of the Communications and Systems Group (CISG). He was on the Sharp US Board of Directors and directed a staff of 400+ with annual sales of $1.2B. He transitioned his division from unprofitable to profitable.